logos, a logo does form a key part of your Brand. It’s an integral aspect of your visual identity, acting as an aid to trigger recognition of you and your business. Comprised of a colour palette, font, and complementary design elements, the intent of a Logo is to tell your story in a unique way.
In todays fast paced, distracted world a concisely presented and communicated Brand forms part of your competitive armoury. If customers understand you clearly, they are armed with the knowledge of why they should use you, so when they need arises, yours is the business that comes to mind.